Lara “Diseño y Construcción” is a company focused on the private sector, mining, real estate, hotels and government in order to improve the guarantee, safety and quality of buildings in Mexico. As part of her new visual identity, we support Lara with the development of her new identity, as wall as improving graphic and visual communication to bring freshness to the company using a color palette allusive to the construction sector and to convey security and confidence to the client.