SID is a massive forum that emerged in Ciudad Valles, Mexico, focused on young students that is based on giving lectures on entrepreneurship, motivation and leadership given by successful professionals in order to inspire new generations to create and develop new projects.

In 2019 we took care of designing the new identity of the event, seeking to highlight the development of new ideas with geometric elements used in design applications, transmitting creativity, security and flexibility. Also implementing a new color palette which seeks to convey the energy, sophistication and seriousness of the event.